Competition Heats Up in Indiana
The Indiana voucher system is getting bigger this year, and public schools across the state are feeling the heat. Fox News reports that the new voucher system first passed the Indiana legislature in 2011, and the hundreds of students that left public schools for private pastures last year could turn into thousands of students this year. Public schools are turning to advertising, as well as door-to-door campaigning, to keep kids in their neighborhood schools – and funding in the public school system.
The Fort Wayne school district has launched a major ad campaign to the tune of $32,000. This campaign, titled, “Their Stories. Your School. Get Back to School at FWCS,” features students from the district who have achieved success in the public school. The campaign is also directed at alerting parents and students to test scores and the graduation rate for the district, which currently stands at around 90 percent. Last year, Fort Wayne lost 392 students to the voucher program, which cost the district more than $2.6 million and forced district administrators to cut 10 teachers in the areas of music, art and physical education.